Consumer research says 62% of consumers could be persuaded to choose one brand over another using a smart loyalty program. Clearly, to have that special customer connect, loyalty programs play a critical role adding value to the customer relationship by building trust through engagement and personalization.
In The Marketer's Guide to Brand Loyalty, Download Now! to create loyalty programs that are easy to participate and offer great perks, to create better brand and shopping experiences both online and offline. Get insights into retaining the most valuable consumers even against tough global competition.