Industrial Augmented Reality  

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Building a Successful Industrial AR Strategy

Industrial businesses are investing heavily in augmented reality (AR), and successful adoption is proving its value. AR—the ability to digitally overlay physical objects and environments with contextual information—offers a broad range of potential applications. Because AR’s capabilities are so open-ended, project success requires focusing on those applications that will return the most value. You can begin identifying high-value applications by answering these questions:

  • Which business areas will immediately benefit from AR capabilities?
  • Which AR projects are most relevant to these business areas?
  • Which AR functions and capabilities are needed to implement these projects?
  • How do you leverage this information to make the right AR investments?

AR success depends on investing in projects that are right for your business; we’ve produced this buyer’s guide to help direct your AR planning process.

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